Business owners are constantly trying to improve their marketing efforts. Email marketing remains a powerful marketing tool, with a return on investment of $36 to every $1 spent. In order to harness the power of email marketing, it’s important to choose the right software that can take your marketing to the next level. 

Email marketing software is so much more than just a way to send and track emails. Tools to increase your audience, segment your lists, and combine all your marketing channels turn the software into a powerful solution to grow your business and earn more revenue. 

The best email marketing software is easy to use, offers a free trial, and provides ways to streamline all your marketing channels. We evaluated a dozen email marketing software providers to narrow down our top picks, taking into consideration price, ease of use, and functionality.



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